Nicosia, October 14th, 2012 – Hard Rock International is proud to announce that the company opened its newest Hard Rock Cafe in Nicosia, the capital city of Cyprus. Hard Rock Cafe Nicosia is located at 21 Spyrou Kyprianou Avenue – 1065 Nicosia, in one of the key nightlife districts in the Cypriot capital, and is anticipated to be the most exciting new hot spot for the local community of Nicosia.
The new 560-square-meter Hard Rock location features three floors with space for 300 guests, including an 80-seat rooftop garden, a live music area and two vibrant bars. The cafe also features a Rock Shop with limited-edition items and city-specific merchandise that can only be purchased at this location.
Memorabilia from Hard Rock’s iconic collection adorns the walls of Hard Rock Cafe Nicosia, including items from legendary musicians from around the world, as well as today’s top contemporary artists. Key memorabilia items on display include: a jumpsuit worn by Mötley Crüe drummer Tommy Lee; drumsticks owned by Metallica drummer Lars Ulrich; a set list handwritten by Billy Corgan of Smashing Pumpkins; a Carolina Herrera scarf worn by Will.I.Am of Black Eyed Peas; Jon Bon Jovi’s acoustic guitar and much more.
“As Hard Rock continues to expand, we are pleased to open our new location in Nicosia, Cyprus – a city that is rich in history in culture,” said Antonio Bautista, Senior Director – Europe, Middle East & Africa Franchise Operations & Development, Hard Rock International. “Hard Rock Cafe Nicosia will be a perfect complement to all that the city has to offer, and we look forward to sharing the Hard Rock experience with locals and visitors alike.”
Guests of Hard Rock Cafe Nicosia can enjoy fresh, high-quality items from Hard Rock’s scratch-based menu, including the favorite Legendary Experience menu, featuring a mouth-watering selection of 10-ounce Legendary Burgers. Hard Rock’s Smokehouse Menu uses the very best Hickory wood chips to slowly cook its ribs, chicken and pork to juicy, tender perfection. In addition to its food, Hard Rock Cafe’s extensive, award-winning drinks menu includes Hurricanes, Margaritas, signature favorites and Alternative Rock (alcohol-free) beverages, all available in Hard Rock souvenir collectible glassware. Hard Rock’s cocktails are handcrafted, just like its cuisine, and as authentic as the memorabilia on the walls. So order up a round, raise a glass to Rock and enjoy!
Since it was established in 1971, Hard Rock has been committed to a wide variety of philanthropic causes and activities around the world, and Hard Rock Cafe Nicosia carries this causal commitment to its market. In every Hard Rock city, the staff makes it a priority to become a valuable community partner. In the form of funds, food and beverage, merchandise and man hours, Hard Rock Cafe Nicosia will give back locally, as well as participate in global corporate philanthropic initiatives, ranging from breast cancer awareness programs, to rock icons’ favorite causes through the annual Signature Series T-shirt program.About Hard Rock International With a total of 178 venues in 55 countries, including 139 cafes and 18 Hotels/Casinos, Hard Rock International is one of the world's most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali, Macau, Penang, Singapore, Punta Cana, Panama, Cancun and Vallarta. Additional hotel and casino projects planned to open include Riviera Maya in 2013 and Abu Dhabi in 2014. Additional announced hotel and casino projects include Aruba, Hungary, Northfield Park, Shenzhen and Haikou. Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc. For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com. For more information on Hard Rock International, visit www.hardrock.com or www.facebook.com/hardrock.
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