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Posted on February 19, 2007 | Tags:
Aerosmith to Headline First Concert in Worldwide Series
Orlando, Fla., February 19, 2007 – Today, Steven Tyler and Joe Perry of legendary rock group Aerosmith announced plans for one of the U.K.’s most-anticipated concert events and the kick-off to Hard Rock International’s 2007 Ambassadors of Rock Tour. Tyler and Perry made a special appearance at the famous Hard Rock Cafe London to announce that Aerosmith will headline Hard Rock Presents Hyde Park Calling in June – the first concert of Hard Rock’s second annual Ambassadors of Rock Tour, a global concert series featuring top artists and bands, benefiting charities worldwide.

Last summer, London’s Hyde Park enjoyed two unforgettable days of timeless music, as The Who and Roger Waters headlined the first shows of Hard Rock’s inaugural Ambassadors of Rock Tour.

Hard Rock Presents Hyde Park Calling 2007 will be held on Saturday, June 23rd and Sunday, June 24th, 2007, and will feature two stages and more than a dozen artists. Aerosmith, in the midst of the band’s first European tour in more than a decade, will headline the Sunday show.

“Hard Rock is thrilled to be the presenting partner for Hyde Park Calling, and we are delighted to announce that one of the world’s greatest rock bands – Aerosmith – will be our headlining act,” said Hamish Dodds, president and CEO, Hard Rock International. “Ambassadors of Rock is a truly global promotion that helps bring together Hard Rock Cafes, Hotels and Casinos worldwide through the universal language of rock.”

Pack Your Bags and Get A Passport!
Once again, as part of the global celebration, one lucky consumer and their guest will have the chance to live the life of a rock star, traveling the world to Hard Rock’s Ambassadors of Rock concerts. In addition to the kick-off event in London, the Ambassadors of Rock Tour will include shows featuring top artists in Dubai; New York; Las Vegas; Hollywood, Florida; Mexico City; Caracas; Buenos Aires; Singapore; Tokyo; and Osaka. Concert details and additional events will be announced this spring. Last year, grand-prize winner Alison Swengel from Altamonte Springs, Fla. logged thousands of frequent flyer miles taking in eight shows around the world. Consumers will be able to enter the sweepstakes via www.hardrock.com.

Hard Rock Presents Hyde Park Calling
Hyde Park Calling, a two-day festival being held on June 23rd and 24th, will be one of London’s premier music events, with more than a dozen top bands performing on two stages.

On June 24th, timeless rock legend Aerosmith will take the stage. Additional artists will be announced and tickets for the festival are available at www.hydeparkcalling.co.uk.

In addition to renowned bands and an on-site Hard Rock Cafe, the festival will include a market area, performance art, a healing area and a “chill out” zone.

Philanthropy will also be an important part of Hard Rock’s global tour, as each Ambassador of Rock event will benefit a local charity, including a V.I.P. party at Hard Rock Cafe London benefiting the Nordoff-Robbins Foundation.

About Hard Rock International
With 124 high-energy Hard Rock Cafes, seven Hotel & Casinos and one stand-alone Casino in 46 countries, Hard Rock International is one of the world's most globally-recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. Hard Rock International, Inc. is owned by The Rank Group Plc (RNK.L). For more information on Hard Rock, visit www.hardrock.com.
Posted on February 16, 2007 | Tags:
MARC BROUSSARD, MiG AND JULIAN VELARD TEAM UP WITH HARD ROCK CAFE EMPLOYEES TO BUILD HOUSE FOR HABITAT FOR HUMANITY
Orlando, Fla., February 16, 2007 - Hard Rock International is showing its continuous support, joining rebuilding efforts in areas that were devastated by hurricanes in 2005. In March, members of the family at Hard Rock Cafe New Orleans will team up with popular emerging artists, Marc Broussard, MiG and Julian Velard, to raise funds and literally, help rebuild the city of New Orleans . . . one home at a time.

On Thursday, March 1st, Hard Rock Cafe New Orleans will host performances by Louisiana’s own Marc Broussard, best known for his mix of funk, blues, R&B, rock and pop, singer/songwriter Julian Velard and “Rock Star: INXS” finalist MiG, as part of Hard Rock’s “March on Stage” concert series. Proceeds from “March on Stage” will be donated to Music Rising, a campaign founded by U2’s The Edge in 2005 to replace the lost instruments of the musicians affected by the hurricanes that devastated the Gulf Coast region. During the event, Marc Broussard will dedicate a piece of memorabilia to Hard Rock – a suede and leather hat given to him by Willie Nelson while on tour – which will become a permanent addition to Hard Rock’s world-famous collection. Also, a limited-edition Music Rising T-shirt, designed by award winning designer William Cathcart and worn by The Edge for numerous performances, is being sold at these events, at Hard Rock Cafes worldwide and on www.hardrock.com. Proceeds from the sale of the shirt benefit the charity.

On Friday, March 2nd, Marc, MiG and Julian, as well as managers from Hard Rock Cafes along the East Coast and Canada, will join Habitat for Humanity to help build Musician’s Village, which will consist of Habitat-constructed homes for displaced New Orleans musicians. Members of Hard Rock’s team, from Boston to Pittsburgh to Miami, are traveling to New Orleans to show their support. In addition to this philanthropic endeavor, Hard Rock Cafe New Orleans is selling limited-edition and collectible Habitat for Humanity pins in its Rock Shop with proceeds benefiting the organization.

“It means the world to me that my fellow Hard Rock employees, along with talented artists, such as Marc, MiG and Julian, are helping to rebuild my hometown of New Orleans that I love so much,” said Julie Sanford, sales and marketing manager, Hard Rock Cafe New Orleans. “The support from my family at Hard Rock and the music industry is absolutely remarkable.”

Hard Rock Cafe New Orleans Hosts “March On Stage” Featuring Marc Broussard,
MiG and Julian Velard


When:
Thursday, March 1, 2007 @ 7 p.m.

Where:
Hard Rock Cafe New Orleans
418 N. Peters St.
New Orleans, LA
504-529-5617

Cost:
Free, All ages welcome
First-come, first-serve seating

Hard Rock Cafe Employees and Marc Broussard, MiG and Julian Velard Join Habitat for Humanity to Build Musician’s Village


When:
Friday, March 2, 2007 @ 7:30 a.m.

Where:
Musician’s Village
Upper 9th Ward
New Orleans, LA

For further details, please call Hard Rock Cafe New Orleans (504-529-5617).

For more info on artists:
Marc Broussard www.islandrecords.com/marcbroussard/
MiG www.mig-music.com
Julian Velard www.julianvelard.com

Music Rising
Music Rising was formed in late 2005 by U2’s the Edge, legendary producer Bob Ezrin and Gibson Guitar Chairman and CEO Henry Juszkiewicz. Since its inception it has been recognized throughout the world and has aided more than 2,300 professional musicians. Many of the Gulf Region musicians who have depended on the local music industry for their livelihood have been supported by Music Rising through the replacement of lost instruments and equipment. Music Rising Phase II, a segment of the campaign dedicated to helping churches and schools of the Gulf Region by replacing their lost or destroyed instruments has helped numerous parishioners to date. Music Rising is administered by The Gibson Foundation. For more information on Music Rising, go towww.musicrising.org. Rebuilding the Gulf Region “Note By Note” has become a symbolic tagline of the Music Rising campaign.

About Musician’s Village
Musician’s Village, conceived by Harry Connick, Jr. and Branford Marsalis, honorary chairs of Habitat for Humanity’s Operation Home Delivery, is eight acres of land located in the Upper 9th Ward in New Orleans. The centerpiece of Musician’s Village will be Ellis Marsalis Center for Music, dedicated to the education and development of homeowners and others who will live nearby.

About Hard Rock International
With 124 high-energy Hard Rock Cafes, seven Hotel & Casinos and one stand-alone Casino in 46 countries, Hard Rock International is one of the world's most globally-recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. Hard Rock International, Inc. is owned by The Rank Group Plc (RNK.L). For more information on Hard Rock, visit www.hardrock.com.
Posted on February 16, 2007 | Tags:
Proceeds to Benefit Shakira’s Fundación Pies Descalzos
Orlando, Fla., February 16, 2007 – For more than a decade, Shakira has been a dominant force in the music industry worldwide, as a multiple Grammy Award winner, singer/songwriter, musician, record producer and philanthropist, and has become the highest-selling Colombian artist of all time. Now, the global icon takes on the role of fashion designer for a great cause through her partnership with Hard Rock. Today at Hard Rock Cafe Paris, Shakira unveiled the latest Signature Series T-shirt, featuring a beautiful image which she proudly designed, marking the official worldwide launch of the Shakira Signature Series T-shirt. Proceeds from the sale of the new T-shirt benefit Shakira’s Fundación Pies Descalzos, which is devoted to finding and providing opportunities for children who are victims of the violence in Colombia and also aims to build new schools and/or improve the infrastructure of existing schools.

Shakira, the 23rd rocker and only the second female artist to become part of Hard Rock’s Signature Series T-shirt program, joins music icons and legends, such as Elton John, Eric Clapton, Bruce Springsteen, Stevie Nicks and Ozzy Osbourne, helping to raise millions of dollars for a number of charitable causes worldwide.

The Signature Series T-shirt Edition XXIII features a vivid pink guitar, bearing a set of angel wings on the base that form into a glowing pink heart, with the neck of the guitar wrapped in flowers. The design, created by Shakira, is set on a black T-shirt, and for the first time, is available exclusively in a ladies junior baby-doll size. Hard Rock International is offering Shakira fans the chance to own the limited-edition T-shirt, which is available online at www.hardrock.com/rockshop and at Rock Shops at Hard Rock Cafes, Hotels and Casinos worldwide.

“I am so excited to be a part of the Signature Series program and I am thrilled to partner with Hard Rock for this life-changing effort,” said Shakira. “The program is going to help so many children in my country, and on behalf of all of Colombia’s children, we sincerely thank Hard Rock.”

In 1997, Shakira created Fundación Pies Descalzos, which promotes education and strives to provide help for some of the basic needs of Colombian children who are victimized by violence in the country. The foundation also aims to build new schools and/or improve the infrastructure of existing schools. As a result of her efforts, Shakira was nominated a UNICEF ambassador – the youngest world representative of this organization.

“We are truly happy to have such an impactful musician and philanthropist as Shakira become part of Hard Rock’s renowned global Signature Series T-shirt program,” said Hamish Dodds, president and chief executive officer, Hard Rock International. “We are also pleased to be able to show our support for her Fundacion Pies Descalzos and help to improve the quality of life for the children in Shakira’s home country of Colombia.”

Since it was established in 1971, Hard Rock has been committed to a wide variety of philanthropic causes and activities around the world. In 1990, Hard Rock International developed the concept of partnering with world-renowned musicians and bands, who create and donate imaginative designs to be reproduced onto T-shirts to benefit the artist’s charity of choice. To date, 23 artists have participated in the Signature Series program, including Eric Clapton, Elton John, Sting, Michael Stipe, Bruce Springsteen, Stevie Nicks and Ozzy Osbourne, raising millions for a wide variety of organizations, such as Crossroads Centre Antigua, the Elton John AIDS Foundation and World Hunger Year.

This year, Hard Rock is also offering the popular Ozzy Osbourne, Bruce Springsteen and Eric Clapton Signature Series T-shirts, in men’s and women’s styles, with more to come.

To learn more about Fundación Pies Descalzos, please visit www.fundacionpiesdescalzos.com.

For further details regarding the Signature Series program, please visit www.hardrock.com.

About Pies Descalzos Foundation
The Pies Descalzos Foundation is a Colombian non-governmental organization created by internationally acclaimed artist Shakira. The organization is devoted to finding and providing opportunities for children who are victims of the violence in Colombia. It originated in Barranquilla, a city on the Caribbean coast of Colombia, and is now reaching other parts of the country. The foundation’s goal is to improve the education, nutrition and the lives of the thousands of displaced children who are living in perilous conditions because of the violent internal conflict in Colombia. For more information, visit www.fundacionpiesdescalzos.com.

About Hard Rock International
With 124 high-energy Hard Rock Cafes, seven Hotel & Casinos (excluding those under construction) and one stand-alone Casino in 46 countries, Hard Rock International is one of the world's most globally-recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. Hard Rock International, Inc. is owned by The Rank Group Plc (RNK.L). For more information on Hard Rock, visit www.hardrock.com.
Posted on February 06, 2007 | Tags:
Poland’s First-Ever Hard Rock Location Opens for Business
Orlando, Fla., February 6, 2007 - Hard Rock International, one of the world's most recognizable brands, known for dining, rock music, memorabilia and entertainment, today announced the opening of Hard Rock Cafe Warsaw. Poland’s first-ever Hard Rock location will offer guests great American fare in a rock 'n' roll atmosphere.

Opening on Feb. 7, 2007, Hard Rock Cafe Warsaw is located in the heart of the country’s capital, at Zlote Tarasy (“Golden Terraces”), a new high-profile, diverse shopping and entertainment center, which will include several prestigious retailers. Nestled in Poland’s cultural center, Hard Rock Cafe Warsaw is situated near the city’s business district, five-star hotels, the Palace of Culture (Warsaw’s landmark) and the main railway station, offering a convenient destination for both locals and travelers to visit.

“Warsaw is an extraordinary and vibrant city with a rich variety of cultural offerings,” said Hamish Dodds, president and CEO, Hard Rock International. “Poland and the surrounding region are significant areas of expansion for Hard Rock international.”

The 850-square-meter cafe features Hard Rock's outstanding menu, a Rock Shop offering the brand’s limited-edition and collectible merchandise, such as City and Classic T-shirts, pins and more. The walls of Hard Rock Cafe Warsaw are adorned with pieces from Hard Rock’s world-famous memorabilia collection, including items representing contemporary stars, such as pants worn by Latin sensation Shakira and guitar played by Prince, to rock legends, such as Jimi Hendrix’s necklace and a jacket worn by John Lennon. Other notable items include a vest donned by Cher, Jefferson Airplane art, pants worn by The Who’s Keith Moon and a saxophone played by British legend David Bowie.

“It is a privilege to bring Hard Rock, one of the world’s most admired and passionately loved brands, into the country and the region," said Lukasz Stanicki, General Manager, Hard Rock Cafe Warsaw. “The city of Warsaw is thrilled to become home to the first Hard Rock location in Poland.”

For more information, please visit www.hardrock.com.

About Hard Rock International
With 124 high-energy Hard Rock Cafes, seven Hotel & Casinos and one stand-alone Casino in 46 countries, Hard Rock International is one of the world's most globally-recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning Web site. Hard Rock International, Inc. is owned by The Rank Group Plc (RNK.L). For more information on Hard Rock, visit www.hardrock.com.

Posted on February 05, 2007 | Tags:
Legendary Guitarists Perform Special Acoustic Sets and Donate Memorabilia to Hard Rock
Orlando, Fla., February 5, 2007 - Zakk Wylde and Nick Catanese will be bringing the sounds of their heavy metal band BLACK LABEL SOCIETY to Hard Rock Cafes across the country for a special acoustic tour. Beginning February 3rd, in support of the new single, "Blood Is Thicker Than Water,” Zakk and Nick will be heading to 12 Hard Rock Cafes to perform free, live acoustic sets for fans. During each event, the rockers will also donate pieces of memorabilia, including stageclothes and guitars, which will be added to Hard Rock’s world-famous collection.

Event Schedule:

*Doors open at 8 p.m. for all events

February 5, 2007 -- Hard Rock Cafe Phoenix
February 6, 2007 -- Hard Rock Cafe Sacramento
February 9, 2007 -- Hard Rock Cafe Minneapolis
February 13, 2007 -- Hard Rock Cafe Detroit
February 19, 2007 -- Hard Rock Cafe New York
February 20, 2007 -- Hard Rock Cafe Boston
February 21, 2007 -- Hard Rock Cafe Philadelphia
February 22, 2007 -- Hard Rock Cafe Baltimore
February 23, 2007 -- Hard Rock Cafe Washington, D.C.
February 26, 2007 -- Hard Rock Cafe Nashville
March 6, 2007 -- Hard Rock Cafe Miami

For further details, please visit www.zakkwylde.com or www.hardrock.com.

About Hard Rock International
With 123 high-energy Hard Rock Cafes, seven Hotel & Casinos (excluding those under construction) and one stand-alone Casino in 45 countries, Hard Rock International is one of the world's most globally-recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. Hard Rock International, Inc. is owned by The Rank Group Plc (RNK.L). For more information on Hard Rock, visit www.hardrock.com.

Posted on February 01, 2007 | Tags:
Sales of T-Shirt Worn by U2’s The Edge Sold at Hard Rock International Locations Worldwide to Benefit Gulf Coast Musicians
Orlando, Fla., February 1, 2007 - Hard Rock International is partnering with Music Rising – a campaign founded by U2’s The Edge in 2005 to replace the lost instruments of the musicians affected by the hurricanes that devastated the Gulf Coast region – as the global retailer of a charitable Music Rising T-shirt. The shirt, designed by award winning designer William Cathcart and worn by The Edge for numerous performances, has become a symbol of support for the many devastated by the hurricanes and those who continue to struggle.

January kicks off the sale of the limited-edition shirt at Hard Rock Cafes and Hotels around the country and on www.hardrock.com/rockshop, with proceeds from the sale of the shirt benefiting charity. This striking T-shirt was worn by The Edge during U2’s performance at the 2006 Grammy Awards and features the winged Music Rising logo on a black background.

“Hard Rock is thrilled to align with such a musical legend for a cause that’s important to us all,” said Hamish Dodds, president and CEO of Hard Rock International. "The preservation and advancement of great music is not only a priority for Hard Rock, but a necessity for the revitalization of New Orleans.”

“My visits to the Gulf Region gave me a firsthand look at the devastation which tragically destroyed the lives of thousands. Providing replacement instruments through Music Rising has not only helped professional musicians but also the churches and schools in need through Music Rising’s second phase,” said The Edge. “Music Rising is dedicated to helping regain one of the Gulf Coast’s greatest assets, its music.”

Since it was established in 1971, Hard Rock has been committed to a wide variety of philanthropic causes and activities around the world. With its own Signature Series program, and through various rock star partnerships, concerts, benefits and raffles, Hard Rock International has helped to raise millions for a wide variety of organizations, such as The Dr. Susan Love Breast Cancer Foundation, the Elton John AIDS Foundation and World Hunger Year.

Music Rising
Music Rising was formed in late 2005 by U2’s the Edge, legendary producer Bob Ezrin and Gibson Guitar Chairman and CEO Henry Juszkiewicz. Since its inception it has been recognized throughout the world and has aided more than 2,300 professional musicians. Many of the Gulf Region musicians who have depended on the local music industry for their livelihood have been supported by Music Rising through the replacement of lost instruments and equipment. Music Rising Phase II, a segment of the campaign dedicated to helping churches and schools of the Gulf Region by replacing their lost or destroyed instruments has helped numerous parishioners to date. Music Rising is administered by The Gibson Foundation. For more information on Music Rising, go to www.musicrising.org. Rebuilding the Gulf Region “Note By Note” has become a symbolic tagline of the Music Rising campaign.

About Hard Rock International
With 123 high-energy Hard Rock Cafes, seven Hotel & Casinos (excluding those under construction) and one stand-alone Casino in 45 countries, Hard Rock International is one of the world's most globally-recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. Hard Rock International, Inc. is owned by The Rank Group Plc (RNK.L). For more information on Hard Rock, visit www.hardrock.com.

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